Sunday, October 7, 2012

Choose Wisely

In your "Break Through the Clutter" Communication Seminar, you learn that, when it comes to the content of your message, the words you choose and use DO say a lot about you. And, you are then encouraged to choose wisely.

Why? Well, first examine examples of those who did NOT choose so wisely. Recently a report by CareerBuilder listed some major gaffes found on job applications. And as you see, most, if not all, of these gaffes could have easily been avoided.

One guy had the word "insanity" as part of his E-mail address. Conjures up an image, huh? Another had "lovesbeer" as a part of his.

While using pop language, or "hip" talk, might help you convey the message or image you want to convey, understand that not all of your receivers will find that to be a good image. The fact that you're a person who "lovesbeer" might say several things about you in certain situations. But, in others, it may be completely inappropriate and even damaging to your message's effectiveness. All because you simply chose the wrong words to use.

Call or E-mail today to schedule your own "Break Through the Clutter" Communication Seminar for your group or business, 913-631-2985, bkthrucomm@aol.com. You'll be a hero for doing it.

Tuesday, September 18, 2012

Because you can doesn't mean you should

Technology today gives you so many different ways to talk to people. The two keys for you are to first realize that "talking" is NOT the same as "communicating" and then, secondly, to figure out which method of communication will be best for your message.

More and more often now, men are proposing marriage to women through text messages. Really. Perhaps thinking, "Since we text each other all the time anyway, why not?", they shoot off a little missive that says "OMG, IDK, want 2 get married?" or something like that. How romantic. Even Miss Manners says, "texting, which is a lightweight way of conveying instant thoughts, is unsuitable" for proposals. The technology may be at your disposal and may be appropriate for certain messages, but it isn't appropriate for all.

We've discussed examples, in the past, of companies handling mass layoffs through E-mail. In casual conversation, you'll hear of some "jerk" who ended a relationship by voice mail or text. As the title of this post says, "Because you can, doesn't mean you should".

You can "talk" to people how ever you wish. "Talking" simply means that you're telling people things. They may or may not be listening, may or may not be understanding, and may or may not care about your message. But, you're sending the message anyway, because you're just "talking".

"Communicating" is something more and something completely different. Communication is about reaching someone with your message, affecting him or her in some way, and often eliciting a response from him or her. When you need to communicate, consider which method will be most effective in reaching the other person. It may not be the most convenient way for you, or your preferred method, but if it is more likely to reach the other person than it is the method to use. If they need an address and they need it now, text it. If they need an explanation and they need it now, call them. If they need information and lots of details, E-mail it. And if you want to get married, ask them face-to-face. Any message that is going to affect the other person emotionally should be delivered face-to-face so that you can see the effect you're having on him or her and gauge the response you get.

This is the type of advice and discussion you'll get in your "Break Through the Clutter" Communication Seminar. Call or E-mail today to schedule your own "Break Through the Clutter" Communication Seminar for your group or business, 913-631-2985, bkthrucomm@aol.com. You'll be a hero for doing it.

Tuesday, August 14, 2012

You're in the shallow end more often now

Scientists are starting to see and measure the affects today's society and the Information Superhighway are having on people. Their findings directly affect the way you need to communicate today. Your "Break Through the Clutter" Communication Seminar will teach you and your group the skills they need to be heard in this environment.

The book, "The Shallows: What the Internet Is Doing to Our Brains" says, among other things, that people who are becoming accustomed to instant everything - information, news, answers to questions both pertinent and mundane - are developing patterns of distracted and shallow thinking. When people are used to the immediacy of social media, of constant texting and phone calls, and of "always" being able to to access someone or something, their methods of processing information change.

Memory development and usage are no longer necessary - instead of trying to remember who sang a song or what the name of a song is, you now simply hold up your phone and it tells you the title and artist. Instead of remembering what year such-and-such occurred, you know you can always find it online. Your phone will tell you your schedule. Your car will tell you how to get somewhere. You may consider these to be amazing developments that have greatly increased the quality of life, but they also affect how people process information, including your message.  No one needs to remember anything anymore. Sadly, that applies to your message, too.

On a social media site, you see that a friend did something, or posted a photo, or announced something that has happened to them. You respond as soon as you see it. That's great. But then, you move on to the next thing from someone else. And what your first friend did, showed, or announced is replaced in your memory.

Your message is a small part of a large amount of information that your receiver will see and hear in a given day. They'll digest it for an instant or two, and then move on to the next thing. You need to take that into consideration when you are crafting your message. Understand that subtlety is often lost because it takes too long to develop. Grab their attention early in your message and capture their imaginations in order to try to keep them. You CAN do it, but it takes some work.

Call or E-mail today to schedule your own "Break Through the Clutter" Communication Seminar for your group or business, 913-631-2985, bkthrucomm@aol.com. You'll be a hero for doing so. Once they get their noses out of their mobile devices, that is.

Wednesday, July 18, 2012

Eradicate Obfuscation

How bad has it gotten for clear, understandable speech in our country today? Last year, Congress passed something called the Plain Writing Act. Helping to spearhead the support for that Act and this year's Plain Regulations Act is the non-profit Center for Plain Language. When we have to have a "Center" for plain speaking and we have to enact legislation to force people to communicate clearly, we've obviously reached a crisis situation.

The Plain Writing Act requires all federal agencies to write all new publications, forms and more, in a "clear, concise, well-organized manner". Employees are to be trained in plain writing. The Plain Regulations Act now before Congress would force agencies to use plain writing in their regulations. And it would force the Office of Management and Budget to return for revision any regulations that aren't written in plain language.

Well, hallelujah.While it's sad that plain writing (and speaking) has to be forced on people, it's good that someone is at least paying attention and addressing this problem. Now, you need to make sure you're part of the solution and not part of the problem.

Plain speaking and writing involve several things that you learn in your "Break Through the Clutter" Communication Seminar. It is stressed over and over in your seminar that you should use only words that you know will mean something to the other person. Avoid lingo and jargon, specialized language unique to a certain area of interest or expertise. Also, avoid trying to sound "hip" or "cool". In fact anytime you use a  word or phrase that your audience isn't familiar with, instead of being impressed with how much you know, they tend to feel alienated and even insulted. Plus, any time they spend trying to figure out what the heck you're talking about, is time they're not listening to what comes next.

Call or E-mail today to schedule your own "Break Through the Clutter" Communication Seminar for your business or group, 913-631-2985, bkthrucomm@aol.com. Everyone will learn, together, how to write and speak clearly, concisely and effectively. And you'll be a hero for making that happen.

Tuesday, June 26, 2012

It's a phone, not an appendage

A recently published list of phone tips for job seekers serves as a good reminder for you, too. The column of tips mentioned several examples of what not to do when talking on the phone. Tales of hearing someone flush a toilet during a phone conversation, of having the other person's words drowned out by wind noise because he or she is outside while talking, and of radios, kids, and dogs being so loud in the background that communication is nearly impossible are becoming all too common today. As phone use becomes more and more ever-present in today's world, it's easy to forget that you should treat each conversation as a special opportunity to communicate with someone. And that means that you should give them your undivided attention.

The practice of talking on the phone while driving, while shopping, while typing, while ordering food at a restaurant, and even while watching TV, means that your phone conversation suffers and your other activity suffers, too (see the 5/1/12 blog post). Multitasking doesn't work. That's why people are dying and killing others along with them because they're trying to drive while on their phone or texting. When you stop whatever else you were doing and focus on your phone call and the person(s) at the other end of the call, you can concentrate on communicating. Then and only then can you use the skills you learn in your "Break Through the Clutter" Communication Seminar to help you communicate effectively.

If it's important enough for you to call someone, or for them to call you, it's important enough for you to care about your conversation. Put the focus on the other person and think about your conversation from their perspective. Will they be able to hear and understand you? Do you need to have this conversation at a later time when it's quieter for each of you, or you have better cell reception? Can you finish your conversation without any interruptions from other sources? Take all of this into consideration and you will make a better impression on the other person, and you will enjoy a more effective conversation.

Call or E-mail today to schedule your own "Break Through the Clutter" Communication Seminar for your group or business, 913-631-2985, bkthrucomm@aol.com. You'll be a hero for doing so.

Tuesday, May 1, 2012

You need to have handouts

Today, when you speak to a group, the emphasis is always on handouts - have your handouts to the organizers by a certain date, rate the quality of the speaker's handouts on the evaluation form, print out your slides and use them as handouts, etc.

This won't make you popular with the people who asked you to speak, but you should do all that you can to fight the handout fetish. Considering today's short attention spans and considering the "clutter" of everyday life in terms of forms of communication and various stimuli, handouts are a distraction instead of being an aid. Holding your audience's attention is tough enough. Why would you willingly hand them a reason to not listen to you?

More and more researchers are coming to the conclusion that multitasking is a myth. Yes, people can do more than one thing at a time. But it's becoming apparent that they can't do more than one thing WELL at a time. When the anesthesia is taking effect on the operating table, you don't want the last thing you hear to be the surgeon asking the nurse to bring his phone closer so he can check his text messages and E-mails. You want him to be focused on you.

People have different cognitive learning styles - some need to read things to understand them, while others need to hear things instead of reading them. But when you give your audience handouts - a meeting agenda, a proposal, your resume, or anything else that is written - it divides their attention between the written word and the spoken word. You are, in effect, creating interference for your own message. And that's self-defeating.

Call or E-mail today to schedule your own "Break Through the Clutter" Communication Seminar for your group or business. But don't expect there to be too many handouts. Call 913-631-2985, or E-mail bkthrucomm@aol.com. You'll be a hero for doing it.

Friday, March 16, 2012

Phone calls passe`?

It may already be true. Phone conversations seem to be almost a thing of the past. Particularly when you're trying to reach a younger audience with your message, reaching out and touching someone just isn't your best strategy anymore.

Loud, annoying cell phone calls made in public are falling by the wayside, replaced by text messaging. On one hand, it's great to not have someone in a restaurant or airport lounge forcing everyone else to listen to his or her phone conversation. On the other hand, a brand new etiquette needs to be followed now in this day of individuals focusing on their phones and ignoring those physically in their presence.

What does this mean to you? Several things, including practicing Economy of Words, and utilizing the most efficient forms of communication possible. In your "Break Through the Clutter" Communication Seminar, you learn the importance of editing your message so that it has a better to chance to break through the clutter of everyday life. With text messaging, you have no choice but to edit. In your seminar, you learn how to decide what to keep and what to edit out of your message. The voice-mail and E-mail strategies covered in your "Break Through the Clutter" seminar teach you to even use "Subject" lines to convey key points of your message. This is even more critical today if you've reached the point where you need to text or E-mail someone just to find out when you can call them.

While it may seem "old school" to call someone when you need to communicate, there are subjects that are still best left to face-to-face, or at least phone conversations, so that you can explain complex issues and gauge your receiver's reaction. That's another skill you'll develop in your "Break Through the Clutter" Communication Seminar, information that's now even more critical for you in today's fast-paced world.

Call or e-mail today to schedule your own "Break Through the Clutter" Communication Seminar for your group or business, 913-631-2985, bkthrucomm@aol.com. You'll be a hero for doing it.

Tuesday, February 21, 2012

OMG

The landscape of communication is changing with today's kids. Perhaps you spent hours on the phone with your friends when you were growing up. Or perhaps Instant Messaging on the computer was your generation's way of "talking". Texting is now the most dominant form of communication among those 12-17 years of age.

Here are survey results for you: nearly two-thirds text friends everyday while less than one-third talk on a cellphone with friends everyday; only 14% talk to their friends on a land line today while more than double that amount never use a land line to talk to their friends; and the median number of texts sent on a typical day is now 60, up from 50 in 2009 (for girls, the median is 100).

What does this mean for you and your communication style? Several things, beginning with editing your message. Abbreviations, such as the title of this blog post, might be handy. But you must be certain that your receiver understands what those abbreviations mean. You also need to focus on framing your message in a way that fits texting and will have an impact on your receiver.

These are among the communication skills you and the members of your group will develop in your "Break Through the Clutter" Communication Seminar. It's information you need now and will need even more in the years to come. Call or E-mail today to schedule your "Break Through the Clutter" Communication Seminar for your group or business, 913-631-2985, bkthrucomm@aol.com. You'll be a hero for doing so.

Wednesday, January 4, 2012

Footprints in cyberspace

Colleges and employers, both current and prospective employers, can and do check an applicant's digital footprints to help determine who might not be a good fit for their school or business. Tweets, photos and postings on social media sites, blog rantings, search results and more, can give screeners a clear picture of an applicant's behaviors and activities. Too often, it's not a very flattering picture.

In your "Break Through the Clutter" Communication Seminar, you learn that focusing your message on the other person(s) is one of the most important things you can do to communicate effectively. As a part of that, you learn to think about your audience - what they're doing, thinking, and feeling, what they'll do just before getting your message, what they'll do just after getting your message, and in what environment they will receive your message. You learn how to differentiate between different audiences and how to tailor different messages to those different audiences.

Those are the skills you also need to apply to creating your Internet presence. Some like to call it the "Grandma" test - if you wouldn't want your Grandma to see it or read it, don't post it. Consider who will see your posts and photos, who might see them at a later date, and decide what is and isn't appropriate for each potential audience. Gear each posting and photo toward the appropriate audience and only the appropriate audience. If your friends will think you look great with your tongue out and a drink in your hand, great. Show them that. But keep in mind that you might not want everyone to see that particular pose.

Call or E-mail today to schedule your own "Break Through the Clutter" Communication Seminar for your group or business, 913-631-2985, bkthrucomm@aol.com. Help them get the skills they need to communicate effectively, and safely, in today's world. You'll be a hero for doing it.