Saturday, May 22, 2010

E-mail only for appropriate subjects

Soon, it will be the anniversary of one of the worst uses of E-mail ever. And that serves as a reminder to you to use E-mail only in situations where it is appropriate.

You learn in your "Break Through the Clutter" communication seminar that anger, sarcasm, and other negative emotions need to be gotten out of voice-mails and E-mails. Negative emotions like that are best left to face-to-face communication where you can see the effect you and your message are having on your receiver.

With all of today's methods of electronic communication, it's easy for people to hide when there's a potential for conflict. Things like ending a relationship by texting, breaking up through voice-mail, and the like, though, make you look shallow and callous. It's obvious that you didn't want to deal with the emotions in person, so you hid behind technology.

This was carried to another extreme nearly four years ago now, in August of 2006, when Radio Shack sent this E-mail to 400 employees - "The workforce reduction notification is currently in progress. Unfortunately your position is one that has been eliminated." Fired, by E-mail.

While it may be easier on you to hide, screen calls, and block E-mails, if you really want to communicate effectively, know when it is appropriate for electronic communication and when face-to-face is really the only option.

Call or E-mail today to schedule your own "Break Through the Clutter" communication seminar, 913-631-2985, bkthrucomm@aol.com.

Wednesday, May 5, 2010

E-mail, again

In your "Break Through the Clutter" communication seminar, you learn the importance of grabbing the attention of your message's receivers early and capturing their imaginations. Throughout the seminar, you're shown various ways of accomplishing this, including how this philosophy applies to both voice-mail and E-mail.

Hit your main point within the first two sentences when sending an E-mail message, for instance. That way, when your receiver opens your message, there's the important information they need right at the top. They don't have to scroll down down to find it. And every time they refer back to your E-mail, there it is again, right at the top.

Also, include a descriptive "Subject" line in your E-mails. Often you can make your point or answer a question just in the Subject line. As mentioned in the April 22 post on this blog, it takes your receiver an average of four minutes to open, read, respond to, and either delete or store each E-mail they get. If you can communicate your important information in just the Subject line of your message, you may save them those four minutes. Subject lines such as, "Meeting Thursday 10am", "Cookie money due Tuesday" and the like, communicate your message as soon as they see it in their inbox. And, the descriptive Subject line makes your message "break through the clutter" of all of the other E-mails they receive. In the text of your E-mail then you simply need to reinforce and expand upon your information since communication has already happened.

Call or E-mail today to schedule your own "Break Through the Clutter" communication seminar for your group or business, 913-631-2985, bkthrucomm@aol.com.